…in the time of Internet!!

It’s undisputed that technology has shaped the world today. From the simplex variety that secretly runs the world, to the one that decides which of our friends’ status updates we see, movies to watch, and products to buy, algorithms increasingly govern our behaviors and choices. Nowhere is this truer than the world of match-making. The widespread acceptance of online services developed over many years thanks largely to the widespread adoption of the internet in all areas of life.

031The indian traditional way was (or rather still is prevalent) that a community, vis-à-vis, through religion, the neighborhood, or friends, single individuals were selected for introduction. From personal ads in newspapers to online dating, there has been a stigma in using these ‘services’ still in Modern India. This stigma on people feeling that they can not meet someone in a traditional sense but the use of technology is seen inferior or less prestigious. While internet enabled smart people to launch business that relied on technology to match people for matrimonial or dates, they have been incapable of creating cultural change that would remove the stigma from this form of services.

In other countries, single adults participate in web-based dating sites, however, dating sites in India is still in a nascent stage. On the other hand, matrimonial sites/services are in abundant who claim to have helped people find their soulmate. Besides eligible bachelors, one will find their parents, friends or other relatives are actively doing match-making, as it is a convenient and accessible option.

In the world of singles, the traditional model of finding your partner is to meet a quality person with an open mind. This will result in meeting like-minded individuals that may be potential partners. However, technology has replaced the way that courtships occur today. The rise of technology while creating more interconnectedness has resulted in less of a traditional way of meeting.

Despite being part of tech-savy generation, how this fascinating, bizarre, totally unexplained, exploding technology fits into this traditional methods of match-making, is beyond me. These matrimonial websites might use more of a sorting mechanism, but like in real life, there is no real way of knowing if a match will work. The successful results are difficult to replicate. However, once a person decides to use these services, they are more open to making the potential encounter work. It seems that technology will not replace the “gut” feeling that occurs when two people meet.

Just like the real world, online dating is a place to find people. It works maybe because so many people are not able to meet people in their immediate spheres of day by day life. It CAN be a useful tool along with face-to-face meetings. I know several people who have meet their spouse on the internet and a couple more who are in long(ish) term relations with internet dating sites to thank for.

While technology has changed the method of making the first encounter, the `making it work’ aspect still depends on the individuals. It is the relationship that counts and that chemistry happens only through complex human interaction!!


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